GCC Tea Market

GCC Tea Market Overview:

The GCC tea market was worth US$ XX Billion in 2022, expanding at a CAGR of X% during 2017-2022. Looking forward, the market is projected to grow at a CAGR of around X% during 2023-2028, reaching a value of US$ XX Billion by 2028. Tea is an aromatic beverage that is obtained from the plant named Camellia sinensis. It is prepared by pouring hot or boiling water over the cured leaves and exhibits a slightly bitter flavor due to the caffeine content. It is a rich source of antioxidants and bioactive compounds, such as xanthines, flavonoids, caffeine, proteins, and amino acids. These compounds minimize the cell damage caused by free radicals, reduce the risk of heart attack and stroke, support weight loss, maintain bone health, boost immunity, and improve digestion. In addition, the anti-cariogenic, anti-microbial, anti-inflammatory, and anti-carcinogenic properties of tea are effective for colon, oesophageal, and lung cancers and urinary stones. Owing to these benefits, tea has become one of the most widely consumed traditional drinks across GCC countries.

The GCC tea market is primarily driven by the emergence of tea culture and the rising disposable incomes of individuals. In addition, the shifting consumer preferences toward ready-to-drink (RTD) beverages represent another major growth-inducing factor. Besides this, with the growing health consciousness among consumers, various key players are introducing organic tea infused with natural ingredients to target some common health conditions, including diabetes, obesity, and heart health. They are also launching new flavors of tea, including lemon, orange, mint, cranberry, and pomegranate, to expand their consumer base. This, coupled with the rising awareness among individuals regarding the adverse effects of consuming carbonated drinks, has encouraged them to shift toward tea in the GCC region. Moreover, the introduction of iced teas and the growing popularity of premium teas such as green, black, oolong, and fruit and herbal tea are also contributing to the market growth. Furthermore, the widespread product availability in convenient packaging, including plastic containers, paper boards, aluminum tin, and tea bags, is creating a favorable market outlook across the region.

Beginning with a regional overview, the report explores the dynamics that have a strong influence on the GCC tea market and can also impact its future growth. Taking 2022 as the base year, the report covers historical market scenario from 2017-2022 and provides forecasts till 2028. This includes the study of value and volume trends and pricing history. Growth inducing factors, market restraints and recent developments have also been analysed in the report in order to provide a deeper knowledge about the industry. On a regional basis, the report examines the GCC tea market in Saudi Arabia, United Arab Emirates, Qatar, Kuwait, Oman and Bahrain. For each of these regions, the report studies the GCC tea market in detail for latest trends, outlook and opportunities.

The report analyses the competitive structure of the GCC tea market industry and provides the profiles of major players operating in the market. The price margins for the products along with the various success and risk factors for manufacturers have also been covered in the report. Moreover, in order to determine market attractiveness, the report analyses the GCC tea market industry along the parameters of the Porter’s Five Forces model. This model examines the degree of competition in the GCC tea market industry by analysing the threat posed by new entrants and substitutes, and the bargaining power of suppliers and buyers. SWOT analysis of the market has also been presented in the report which highlights the strengths, weaknesses, opportunities and threats pertaining to the GCC tea market industry. Furthermore, the value chain analysis of the GCC tea market industry has also been covered in the report. This comprises of all the activities in the value chain, such as the procurement of various raw materials, manufacturing, sales and distribution. 

GCC Tea Market Segment Insights:

The GCC tea market has been analysed as followed:

By Type:

• Green Tea
• Black Tea
• Oolong Tea
• Fruit/Herbal Tea
• Others

By Packaging:

• Plastic Containers
• Loose Tea
• Paper Boards
• Aluminium Tin
• Tea Bags
• Others

By Distribution Channel:

• Supermarkets/Hypermarkets
• Specialty Stores
• Convenience Stores
• Online
• Others

By Application:

• Residential
• Commercial

By Country:

• Saudi Arabia
• United Arab Emirates
• Qatar
• Kuwait
• Oman
• Bahrain

Country-wise, the market has been segmented into Saudi Arabia, United Arab Emirates, Qatar, Kuwait, Oman and Bahrain. Amongst these, Saudi Arabia represents the largest market, accounting for majority of the GCC region.

Competative Landscape: 

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Highlights of the GCC Tea Market Report:

• Historical and current scenario
• Trends and developments
• Impact of COVID-19
• Market forecast
• Price analysis and forecast
• Porter’s five forces analysis
• SWOT analysis
• Value chain analysis

Report Customisation:

The GCC tea market report can be customised as per your requirements. You can get in touch with our analyst, who will make sure that the report suits your research needs.