“Global Enriched Flour Market: Industry Analysis, Market Size, Share, Trends, Application Analysis, Growth and Forecast, 2023-2028” provides a deep and thorough evaluation of the global enriched flour market. Enriched flour refers to white flour with added supplements intended to compensate for the loss of natural nutrients during processing. It is manufactured from various grains, such as wheat, rice, corn, legumes, and nuts. It is bleached to whiten the appearance and then reformulated with vitamins and minerals, such as thiamine, riboflavin, niacin, vitamin D, iron, and calcium. Enriched flour is widely used in cakes, bread, cookies, brownies, pretzels, donuts, pasta, chicken nuggets, and pizza. It offers superior quality, finer texture to food products, and enhances shelf life.
The increasing demand for ready-to-eat (RTE) food products due to the busy schedule and hectic lifestyles is one of the key factors driving the market growth. Enriched flour is widely used to prepare RTE products, such as saltine crackers, oat bran bread, pancakes, Spanish rice, and breaded chicken patty. Furthermore, manufacturers are focusing on launching gluten-free enriched flour due to increasing gluten allergies and rising prevalence of celiac diseases among consumers, which, in turn, is favoring the market growth. Additionally, the introduction of wheat bran dietary fiber (WBDF)-enriched flour that offers improved nutritional properties, weakens the gluten network structure, and enhances shelf-life is providing an impetus to the market growth. Moreover, the widespread product utilization in bakery and confectionery products to provide mild flavor, smooth texture, and longer freshness to baked goods is creating a positive outlook for the market. Apart from this, rising initiatives and investments by several governments and international institutions, such as United Nations (UN) and the world health organization (WHO), to promote food fortification among the masses are providing a considerable boost to the market growth. Other factors, including rising expenditure capacities of consumers, easy product availability across various e-commerce platforms, increasing product utilization as a thickening agent for gravies and stews, and rising prevalence of malnutrition, are anticipated to drive the market growth.
Beginning with a global overview, the report explores the dynamics that have a strong influence on the enriched flour market and can also impact its future growth. Taking 2022 as the base year, the report covers the historical market scenario from 2017-2022 and provides forecasts till 2028. This includes the study of value and volume trends and pricing history. Growth-inducing factors, market restraints and recent developments have also been analysed in the report in order to provide deeper knowledge about the industry. On a regional basis, the report examines the enriched flour market in North America, Europe, Asia-Pacific, Latin America and Middle East & Africa. For each of these regions, the report studies the enriched flour market in detail for the latest trends, outlook and opportunities.
The report analyses the competitive structure of the enriched flour industry and provides the profiles of major players operating in the market. The price margins for the products, along with the various success and risk factors for manufacturers, have also been covered in the report. Moreover, in order to determine market attractiveness, the report analyses the enriched flour industry along the parameters of Porter’s Five Forces model. This model examines the degree of competition in the enriched flour industry by analysing the threat posed by new entrants and substitutes and the bargaining power of suppliers and buyers. SWOT analysis of the market has also been presented in the report, which highlights the strengths, weaknesses, opportunities and threats pertaining to the enriched flour industry. Furthermore, the value chain analysis of the enriched flour industry has also been covered in the report. This comprises all the activities in the value chain, such as the procurement of various raw materials, manufacturing, sales and distribution.
Key Segments and Highlights of the Global Enriched Flour Market
The report is a result of exhaustive primary and secondary research undertaken by analysts having years of experience in the enriched flour industry. All the qualitative and quantitative aspects of the industry have been covered and the collected data has been analysed and presented in the form of easily comprehensible charts, graphs and tables.
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